Shark Tank India poster

Shark Tank India: Ever Wonder How Sharks Became Everyone’s Favourite?

February 9, 2022

Shark Tank has been around for decades and has garnered success in 9 countries. Shark Tank India, which began airing on December 20, 2021, on SonyLiv, ended on a phenomenal note on February 4, 2022. The show changed the dining table conversations and table gossip at cafes among youngsters. This is the change that matters most right now.

We've enjoyed a fun-filled month of "Entrepreneurial Entertainment." From the stomach-turning Naval Fukai to the insightful Annie, every pitch was full of intrigue, insight, and, of course, entertainment. It's an Indian reality show, after all. Every other person who has followed the show has their favourite pitch for the favourite shark.

The Sharks did wonders, as far as an Indian reality show is considered. They did wonders to familiarise the audience, let alone awaken the internet in business, how they work, how they are valued, terms like "Valuation" "EBITDA" "Equity" "Unicorn" and so much more. From teenagers to middle-aged people, to even late-aged people, everyone was amazed to see the innovations and ideas that were entering the tank.

Each panellist (Shark) became famous for their particular expression.

Ashneer Grover of BharatPe was "brutal" in his feedback. He became famous for his Yeh Sab Doglapan Hain comment, and he said this to almost every second candidate who he felt was wasting his and the Sharks' time by pitching a product that has or will have any market value.

Shadi.com's Anupam Mittal is probably the most loved Shark of all. He was polite on most occasions, barring a few incidents. The politeness with which he denied investment if the business idea did not incite him was a treat to watch. And when things turned "ugly" owing to some "heated debates" among the sharks, how he said Kuch Tehzeeb toh Rakho was the crowd's favourite catchphrase of the show.

Emcure Pharmaceuticals' Namita Thapar's reasons for not investing in a start-up became somewhat predictable. She first praised the product, then she would say how much she liked it, and at the end came her famous polite way of declining investment: Meri expertise nehi hai iss field mein, isiliye aaj I am out.

Lenskart's Peyush Bansal was also one of those Sharks who was appreciated for his encouraging yet critical assessments of the pitches. If ever, he found a pitcher sharing more about the development of technology rather than focusing on other logistics, he was quick to critically ask, Ismein technology ka kam hai. And 7 out of 10 times, his predictions were correct.

Sugar Cosmetics' Vineeta Singh was another Shark who became a crowd (and also meme) favourite for being the "biggest cheerleader", despite rejecting investment. Aapki product acchi hain, par mujhe nehin lagta meri expertise yaha kuch kaam aayegi. Aaj toh main out hoon par I will be your biggest cheerleader. All the best. Moreover, she never shied away from hugging and introducing her friends and juniors from her college who came in as participants.

BoAt's Aman Gupta was the liveliest of all the Sharks. His approach was fun-filled, and he went with a "filmy" approach. His exuberance connected well with the young entrepreneurs who participated in Shark Tank India.

MamaEarth's Ghazal Alagh, who entered towards the tail end of the show, stole all the limelight with her humility. Her polite refusal to invest became one of the show's highlights until the end. Being eight months pregnant herself while shooting, Ghazal connected well with all the entrepreneurs who dealt with baby products.

Not just the Sharks, but their spouses also became famous and were a crowd favourite as the show progressed.

The most eye-opening pitch, however, certainly has to be the last pitch by Peyush Bansal. It was an eye-opener and insightful. After Bansal made his pitch, he was grilled (the way he did to the contestants) and also criticised for the product he had brought onboard. He was advised to give up, which he rejected right away. Had he given up, then we would not have had Lenskart ruling the Indian eyewear market today. This was an inspiring exhibition of an entrepreneur's self-belief and also about the belief one must-have in the product he has designed.

Shark Tank India was not only fun to watch, but it has inspired a lot more people to believe in the vision they have and that they should not give up no matter what.

The show has also taught us to deal with criticism with a positive mindset and keep our focus on the ideas and visions that we firmly believe in.

Shark Tank India, in a big way, has changed the way Indians watch TV today. The investors and entrepreneurs who took part as mentors in the show have reached stellar heights of popularity, and their popularity now is not less than that of Bollywood celebrities and stars.

Shark Tank India was a much-needed show in the country to initiate a wave of start-ups and entrepreneurs. The show introduced us to several bright minds in the country and made us believe that Indians are innovative and visionaries and that they are not lagging when compared with several developed nations in the world.

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